When should I use a Product Finder?

• Simplify complex products

• Show your product attributes in a way that resonates

• Match shoppers to the products that they seek

• Guide shoppers to the product detail page (PDP)

• Encourage purchase behavior

• Build brand authority and expertise

• Understand your customer’s psychographics

• Enable category or product line recommendations for future re-targeting

• Guide shoppers through the webshop funnel so they can navigate your website better