When should I use a Product Finder?

  • Simplify complex products

  • Show your product attributes in a way that resonates

  • Match shoppers to the products that they seek

  • Guide shoppers to the product detail page (PDP)

  • Encourage purchase behavior

  • Build brand authority and expertise

  • Understand your customer’s psychographics

  • Enable category or product line recommendations for future re-targeting

  • Guide shoppers through the webshop funnel so they can navigate your website better

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