# Campaigns

Crobox Campaigns let you deliver personalized messaging experiences that guide shoppers toward products they’ll love — at the right time, in the right place, and in the right format. Whether it’s a subtle message badge, a notification or an interactive overlay, Crobox Campaigns give you the power to turn product data into moments of discovery.

<table data-view="cards"><thead><tr><th></th><th></th><th data-hidden></th><th data-hidden data-card-target data-type="content-ref"></th></tr></thead><tbody><tr><td><strong>Campaign Set Up Guide</strong></td><td>How to create, target and customize your campaigns</td><td></td><td><a href="/pages/kWH8zcetThAfVsLmigUj">/pages/kWH8zcetThAfVsLmigUj</a></td></tr><tr><td><strong>Campaign Categories</strong></td><td>Structure your overview page by adding a campaign category</td><td></td><td><a href="https://github.com/crobox/docs/blob/main/docs/how-to-guides/dynamic-messaging/broken-reference/README.md">https://github.com/crobox/docs/blob/main/docs/how-to-guides/dynamic-messaging/broken-reference/README.md</a></td></tr><tr><td><strong>Campaign Performance</strong></td><td>How to measure your performance tracking campaigns and leverage insights</td><td></td><td><a href="/pages/BmS5MeXLh4Sr3t9llHgZ">/pages/BmS5MeXLh4Sr3t9llHgZ</a></td></tr></tbody></table>

### ✨ What are Campaigns?

**Campaigns** are customizable, data-driven experiences designed to help you:

* Influence purchase decisions through on-site messaging
* Target specific audiences and product segments
* Test and optimize content to boost performance
* Scale personalization across different touchpoints

Each campaign controls what message appears, when it appears, to whom, and where on your site — all through a guided setup process in the Crobox dashboard.

### 🧠 Why use Campaigns?

Campaigns are essential for delivering **guided product discovery** experiences across your e-commerce site. They help you:

* Surface the right product information at key decision points
* Personalize based on visitor behavior, preferences, and context
* Learn what types of messaging resonate most with your customers
* Reduce friction and improve conversion through timely nudges

They’re especially powerful when paired with Crobox’s intelligence on product attributes, shopper psychology, and behavioral data — though you can launch standalone campaigns as well.

### 🗂 How Campaigns work

Every campaign follows a step-by-step setup flow, which includes:

1. **Setup**: Define campaign name, goal, and testing settings
2. **Design**: Choose message type, style and content
3. **Targeting**: Set audience rules, timing, and conditions
4. **Locations**: Select page types and placeholders
5. **Content**: Add translations or personalize with content variants
6. **Preview & Publish**: Test and push campaigns live

You can also track performance, duplicate or version existing campaigns, and optimize content based on real-time results.


---

# Agent Instructions: Querying This Documentation

If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question.

Perform an HTTP GET request on the current page URL with the `ask` query parameter:

```
GET https://docs.crobox.com/how-to-guides/dynamic-messaging.md?ask=<question>
```

The question should be specific, self-contained, and written in natural language.
The response will contain a direct answer to the question and relevant excerpts and sources from the documentation.

Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.